ACCESSING
GLOBAL MARKETS
Our approach is hands-on.
Our aim is to enhance opportunities for our clients. We have a hands-on approach aimed at attaining excellent opportunities for our clients.
ACCESSING
GROWTH MARKETS
The current and future growth markets are in Asia and India
Our aim is to uncover and attain excellent growth opportunities in emerging markets for our clients.
MISSION STATEMENT
GLOBAL FOOTPRINT
OUR SERVICES
The Specialists in Emerging Market Entry Strategies and Investment Promotion. AMENA links the private and public sector in global Foreign Direct Investment.
We are a a global business consultancy with exceptional local market expertise and networks to assist our clients entering growth markets in Southeast Asia and India.
AMENA is your partner for investment promotion and market entry, you can rely on a team built on experience, passion and success.
Market Entry Consultancy into Southeast Asia & India
Global Investment Promotion from Germany, Austria and Switzerland into North America, Asia, Middle East and Australia
Local research network in 12 countries in Asia & India
AMENA Trade & Investment is specialised. in consulting government agencies and private companies.
We have a global reputation as investment promotion experts and serve clients from North America, Asia, Europe and the Middle East.
We advise companies on market entry in Southeast Asia and India.
Through our 6 local representations and partners, we ensure local data collection, in-market support and excellent business execution.
1.
2.
3.
4.
5.
INVESTMENT
PROMOTION
We attract FDI to four continents.
INVESTMENT
PROMOTION
We attract FDI for Investment Development Authorities and industrial estates
We promote investment locations from North America, Middle East and Asia
ATTRACTING FDI FROM D-A-CH REGION (Germany, Austria, Switzerland)
Data-driven market and industry research
We use the most advanced analytical tools, industry databases, sector specific media research and our own dynamic CRM-system with in-depth targeting of prospective investors
Lead generation for Investment Promotion and Local Economic Development Agencies
Evidence-based methodology to identify and assess prospective investors and opportunities
Investor outreach
Developing investment scenarios to highlight and present clients’ value proposition to investor
Supporting investor in their decision process
1.
2.
3.
4.
REPRESENTING IPAs IN D-A-CH
AMENA offers a direct representation to IPAs and EDOs in our key source market D-A-CH. Each client is represented by a dedicated team of sector and investment promotion experts
DEFINING CLIENTS MARKET APPROACH
AMENA supports IPAs and EDOs defining their market approach. We conduct market reviews, competitor analysis, feasibility studies and cluster research. We evaluate the strength of the represented IPA and targeted region to create a focussed and successful investment promotion strategy.
PROMOTING CLIENTS IN MARKET
AMENA takes a holistic approach in promoting clients in our source markets. We promote clients on international trade shows, public events and during business delegation visits.
We organise and execute end-to-end service, from the logistical plan to content review and operational implementation.
SUCCESSFUL FDI ATTRACTION
MARKET
ENTRY
Local market access.
Key to success in growth markets.
MARKET
ENTRY
Local market access.
Key to success in growth markets.
IDENTIFY BUSINESS OPPORTUNITIES
Our consulting team and partners are based in Southeast Asia (Indonesia, Vietnam, Philippines, Thailand, Malaysia, Singapore) and India. They are local market experts and evaluate your market size and potential prior to an in-depth market research.
LOCAL MARKET RESEARCH
Our local consultants offer market data produced locally in Southeast Asia and India. Regular requested market research topics are customer segmentation analysis, competitor analysis, import & tax regulations, HR matters, foreign shareholder limitations, value chain analysis, etc.
NEW MARKET ENTRY STRATEGY
The market access scenario is based on the market research. Our strategy consultants develop a business plan answering your questions regarding revenue projections, customer and competitor analysis, foreign company registration, investment locations, HR costs, etc.
MARKET VISITS - B2B MEETINGS
Local market experts organise your customized market visit to Southeast Asia and India. B2B-meetings are arranged with industry stakeholders, potential customers, distributor, industrial estates, owner of production facilities and other promising business partners.
IN-MARKET COMMERCIAL REPRESENTATION
We offer various sales solutions in Indonesia, Vietnam, Singapore, Malaysia & India. Options range from providing a dedicated sales consultant over office hosting to operating your Representative Office.
SUCCESSFUL MARKET
ENTRY
STRATEGY
CONSULTING
Assisting clients developing their
institutional structure & strategy.
STRATEGY
CONSULTING
Assisting clients developing their
institutional structure & strategy.
CONSULTING
ON INTERNAL STRUCTURE
• Optimizing support programs
• Analysis of data handling
• Improving communication
ASSISTING
WITH OVERALL STRATEGY DEVELOPMENT
• Lead development & aftercare
• Investment scenarios & cluster concepts
SUPPORTING
IN-MARKET PRESENCE
• Company market adaption
• Export concepts
• Managing international setup
THE KEY VALUE TO OUR CLIENTS
CRM DATABASE
• 30k+ key contacts
• Regional focus D-A-CH & Benelux
• Ongoing development
• Access to decision makers
LOCAL CONTENT
• Local research teams
• Primary market research
• Operational support in markets
NETWORKS
• Exclusive partner network
• Business associations
• Local distribution networks
• Government institutions
PEOPLE
• Sector experts
• Committed to excellence
• Hands on & result focused
• Local staff
WHO WE ARE?
OUR VACANCIES
AMENA has been established on the foundation of 15+ years of experience in investment promotion and strategy consulting. Its founders have been advising governments on their FDI strategies, successfully attracted FDI for investment promotion agencies and consulted Fortune 500 companies on their market entry strategy for growth markets. The global team consists of experienced sector experts, project managers and market entry strategists.
Our ambitious staff is our greatest asset. As a fast growing company we are continuously looking for exceptional talent.
Feel free to send us your CV.
Current openings:
Pflichtpraktikum 07/2022
Trainee 08/2022
SELECTION OF OUR CLIENTS
